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Bachelor in Fashion Merchandising



Fashion Merchandising Major: Information and Requirements

A bachelor's degree in fashion merchandising equips the candidates with the basic know how about modern day market display, sales and purchase of fashion products. This program of Bachelor of Science in Fashion Merchandising merges innovative styling and fashion technologies with a strong comprehension of business strategies.


Bachelor of Science in Fashion Merchandising

A person opting for Fashion merchandising get basic know how about the innovative and technical aspects of the fashion industry. They are provided with an understanding of the tools of running business regarding sales and purchases of fashion goods in today's global marketplace.


A 4 -years degree program in fashion merchandising degree program is equipped with the following aspects of fashion design .These are fashion merchandising, fashion design, advertising, art, textiles, retail management, computer skills and business principles.


In most degree programs, classroom lectures are appended with studio or an internship experience .Fashion merchandising Programs also allow to select a minor from these options such as marketing, business, fashion history, criticism or management.


Educational Prerequisites

A student going for fashion merchandising major must have finished high school before enrolling in a university program. Completion of general education courses are also pre-requisite of some  fashion merchandising degree programs .These courses  are college mathematics, composition, history, art and English.


Program Coursework

This degree provides a linkage between business and marketing of fashion products .The curriculum in a fashion merchandising program applies business and marketing strategies on the platform of fashion world. Students may require going for the following courses.


Marketing principles

Mass merchandising

Fashion buying

Retail management

Advanced textiles

Surface design


Visual merchandising .In this degree, there are bright chances of individuals of getting more higher education. The higher the degree, the greater the chances are of good income. Graduate degrees in the field include a Master of Science in Textiles, Fashion Merchandising and Design or a Master of Science in Fashion Design and Merchandising. These provide deeper comprehension of the fashion industry. When they opt for higher degree, they are demanded to submit a thesis project or research paper that concentrates on a specific aspect of the fashion merchandising field.


Popular Career Options

Graduates of Bachelor of Science in Fashion Merchandising may work as Fashion retailers, Wholesalers and design firms, Fashion buyer, Fashion director, Fashion editor, Retail manager, Product development, Fashion human, relations manager, Textile merchandiser, Fashion merchandiser, Showroom sales assistant, Fashion designer etc.



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